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Publishing Your Art as Cards, Posters
& Calendars by Harold Davis
is a complete guide to creating, designing and marketing.
Davis, who has successfully created and marketed
his own cards and posters, has written a practical, definitive manual
for artists working with oils, water colors, pastels, graphics, collage,
computer art and photography.
Cards, posters and calendars are not only
an additional source of income but enhance the reputation of the artist.
Davis
discusses creating, designing and marketing. His book provides a road
map for both the self publisher and those who choose to have their work
published by others.
The topics covered include finding a publisher
- royalty schedules - the economics of publishing - self-publishing -
production methods - market research - clues to poster image selection
- market positioning - finding a printer - finding a sales rep - managing
your business and fulfillment. A resource section and index provide easy
access to the information you need. read
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